Background

Pulser developed a platform for creators to design and sell animated watch faces for popular smartwatches. Their initial marketplace was functional but failed to showcase the animations effectively and felt daunting for new creators to join.

Challenge

The key challenges were creating an engaging storefront that did justice to the dynamic nature of the product and simplifying the submission process to encourage a steady stream of high-quality content from independent designers.

Solution

We rebuilt the Pulser marketplace with auto-playing video previews for every watchface and a sophisticated filtering system. For creators, we developed a streamlined, step-by-step upload portal with built-in compatibility checks and real-time previews on a device mockup.

Outcome

The new platform led to a 300% increase in creator signups within three months. Sales increased by 150% as users could better evaluate products before purchasing. Pulser became a thriving ecosystem for digital watchface artists.